Architettura e facciata in vetro
Office tower curtain facade
A curtain-format LED layer behind an office tower curtain wall, adding a low-brightness media surface while keeping the floor-to-floor glazing readable.
Reference project. Client details, location and final project data are available on request.

- Application
- Architettura e facciata in vetro
- Format
- Serie XLC Tende
- Environment
- Office tower, existing curtain wall
- Site type
- Office tower curtain wall
- Suggested viewing
- 60–250 m from the street and nearby towers
- Service route
- Rear access from the facade maintenance unit
The challenge
The owner wanted a media presence on a leased office tower without replacing the curtain wall, blocking tenant views or adding a heavy cabinet structure.
Why this format
The curtain was selected for its low weight, open strips and the ability to sit behind the existing mullion rhythm. A solid cabinet wall would have changed the facade and increased the structural load.
- Pixel pitch
- P37.5
- Transparency
- 63%
- Brightness
- 1,800 nits
- IP rating
- IP65
The approach
- Mapped strip zones to the mullion bays and plant floor line.
- Set content to large graphics and slow transitions for the long viewing distance.
- Limited the active surface to the crown and podium so office floors stay clear.
Result
The tower gains a media layer at the crown and podium while the office floors keep their glazing and daylight. The curtain stays visually quiet during the day.
Integration plan
The physical interface between the screen, the building and the service route decides how the installation performs after handover.
- Strip supports tied to secondary rails behind the curtain wall.
- Power and data split into vertical zones with remote isolation.
- Night brightness cap set for the adjacent residential blocks.
Content and operation
A screen is only as useful as its daily routine. Content rhythm, brightness and spare parts are agreed before the first playlist goes live.
- The building system controls the operating window and brightness.
- Tenant views remain the priority during working hours.
- Spare strips are held for the active zones.
What this study shows
A curtain can sit behind an existing curtain wall without replacing it.
Tenant views and night brightness are part of the brief.
Long viewing distance favors large graphics, not detail.
Installation notes
The mounting and service route were agreed before the screen layout was fixed.
Serie XLC Tende specifications- Hang from standard truss or a top rail; panels connect with fast locks without tools
- Curve the strips into arcs, circles or waves before final tensioning
- Use the waterproof head and tail connectors for outdoor positions
- Label strips and driver sections by show or facade zone
Project views
Installation views and format details. Reference study.


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Read studyPlan a project with this format
Share the site, viewing distance and target date. We will confirm whether the same approach applies to your building or venue.
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